GET THE WORD OUT ABOUT YOUR BUSINESS

Gain access to top journalists and get your story out there!

"The HYOPR website and concept is a terrific resource for small business and entrepreneurs, giving them advice and ready, immediate and direct access to the media, solving a huge problem most small business owners face - how do I get media?"

Kate Christie,

Timestyler, Speaker and Author

Handling Your Own PR is easy, fast and fun

Think the big corporates have better stories to tell than you do? No way! They just know who to talk to and what to say to get their stories printed. Now you have the same power right at your fingertips – for thousands o dollars less! They might have big budgets and Public Relations people on call but you’ve got Handle Your Own PR and everything you need to …

  • Get direct access to media contacts and a media release template.
  • Learn about PR at your own pace, or with a group.
  • See your story go live in the press, on TV or radio and online.

Making PR Easy and Affordable for YOU

PR is a powerful marketing tool, but often it can feel too expensive, too hard to do yourself and many people are overwhelmed at the thought of talking to journalists.

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We can help you like we helped these business owners!

Susan is a school teacher and the founder of The Reading Mountain with a range of children’s books for ‘reluctant readers’. So far she has managed to get herself on the Channel 9 news, various blogs, the local papers and Kiddipedia.

Naomi has started a not-for-profit called The Cool To Be Kind Project. In the first three months after she how to handle her own PR she was published by Mamamia, Wanneroo Times, Monthly Chronicle, Good Health Australia and New Zealand, That’s Life, Live Well Canada and the Australian Women’s Weekly. She has also done a number of radio interviews.

Roger is the founder of the Melbourne Headache Centre and specialises in treating migraine sufferers. He pitched his story to The Herald Sun and it went viral! He was featured by the Channel 9, 10 and 7 news, had radio interviews on 3AW and more, has been back to talk about migraines on A Current affair and his business exploded!

No excuses! You can do this…

Connecting your business directly with leading journalists

Here’s Louise Karch to share her experiences of working with the journalists at her first PR Accelerator with Handle Your Own PR.
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We are delighted to welcome a number of journalists to each PR Accelerator workshop.  They work with you to help craft the best news stories and media pitches.

 

During each 2-day event you get approximately 8 hours to work individually with the journalists on creating three media releases for the next three months.

 

Here are just some of the journalists we work with:

  • A senior journalist who writes for Mamamia, SMH, Whimn and News Ltd
  • The Editor of The Carousel, Women in Tech and Ex-Editor of Australian Womens Weekly
  • A freelance journalist who writes for Women’s Health, Mamamia and HCF, and was previously the Deputy Editor of Cosmopolitan.
  • A TV presenter for a segment on the Today Show.
  • The Editor of Good Food in The Age/SMH.
  • The ex-Editor of Cleo and Australian Style magazines as well as holding senior positions on Elle, Mode, Who Weekly, Madison, Woman’s Day and the Australian Women’s Weekly.

Massive database of journalists

Our online PR Campaign Management platform includes an active database of thousands of journos and producers who are ready and waiting to hear from you. It has many different industries and topics (business, parenting, food, lifestyle) across all media – TV, radio, news, print, online, blogs, so you can build your own media lists to send your releases.

Make PR your secret weapon

Appearing on TV or getting reviewed in a glossy magazine will always be more effective than paid advertising. It can be the difference between getting ignored and rising above your competition.

 

An effective PR campaign will give you an edge over your competitors, and most importantly, it will drive revenue to your business.

 

Most business owners, especially in the early days, just don’t have the dollars needed for a full-blown media campaign. The good news is that now you don’t need to.

 

The truth is, the media need you just as much as you need them. Journalists and producers are always on the lookout for fresh, interesting and newsworthy content.

 

I built Handle Your Own PR to make it easy for you to get your media release into the hands of exactly the right media producers and journalists.

Massive Database of thousands of verified journalists. Over 80 categories. We’ve got your market covered. A powerful platform that helps you manage the entire PR process.

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